In America the first magazine bearing the name Vanity Fair appeared in New York as a humorous weekly, from 1859 to 1863.The second Vanity Fair was a British weekly magazine published from 1868 to 1914. Vanity Fair is a magazine of culture, fashion and politics published by Conde Nast Publications. Contrasting the British 1868 to the copy to the recent 2009 American Vanity Fair. This is also the most recent issues available for analysis in America and therefore demonstrate an up-to-date representation of Vanity Fair. The older cover is painted in contrast to the photo used in the current copy. Nowadays the covers are more busy with more headlines and skyboxes, unlike the simple painting with a line quoting "the latest and smartest monthly." Showing no insight of what is happening inside, because there was less competition with other magazines then. The title Vanity Fair is increasingly larger in the latest issue again grabing the readers attention, however now Vanity Fair is comfortable to cover up letters of their title with models. It is a known title because its has been established for so long and it relies on its audience to know and be familiar with the magazine. Vanity Fair has become more editorial using powerful and popular icons as front covers.
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